Last updated: 24 April 2026
Last updated: 24 April 2026 Effective date: 24 April 2026
1. What this Policy covers
This Cookie Policy explains how TechMagic ("MagicScreen", "we") uses cookies and similar technologies on the MagicScreen website at https://magicscreen.framer.website (the "Website"). It should be read together with our Privacy Policy.
This Policy applies to the MagicScreen product site specifically. Cookies on the TechMagic corporate website (www.techmagic.co) are covered by that site's own notice.
2. What cookies are
Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device, remember preferences, and collect information about how you use the site. Similar technologies include pixel tags, local storage, and SDKs.
Cookies can be:
First-party (set by us) or third-party (set by a service we use).
Session (deleted when you close your browser) or persistent (remain until they expire or you delete them).
3. Your consent
We use a consent banner to obtain your prior consent before placing any non-essential cookies on your device, as required by the UK Privacy and Electronic Communications Regulations (PECR) and UK/EU GDPR.
You can:
accept all cookies;
reject all non-essential cookies;
choose which categories to accept; and
change your choices at any time via the "Cookie Settings" link in the footer of the Website.
Strictly necessary cookies do not require consent.
4. Categories of cookies we use
4.1 Strictly necessary cookies
These are required for the Website to function and cannot be switched off. They do not store any personally identifiable information.
Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| MagicScreen | Maintains session state for signed-in users | Session |
| MagicScreen | Stores your cookie preferences | 12 months |
| MagicScreen | Prevents cross-site request forgery | Session |
| Cloudflare | Bot protection and traffic security | 30 days |
4.2 Performance and analytics cookies
Help us understand how visitors use the Website so we can improve it. Aggregated and, where possible, anonymised.
Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| Google Analytics 4 | Distinguishes unique users | 13 months |
| Google Analytics 4 | Distinguishes unique users (24h) | 24 hours |
Hotjar set | Hotjar | Heatmaps, session recordings | 1 year |
4.3 Functional cookies
Enable enhanced functionality like live chat and embedded content.
Cookie | Provider | Purpose | Duration |
|---|---|---|---|
Intercom set | Intercom | Live chat widget | Various |
YouTube set | YouTube | Embedded video playback | Various |
4.4 Marketing cookies
Used to measure the effectiveness of advertising and to deliver relevant ads on third-party sites.
Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| Meta (Facebook) | Ad attribution | 90 days |
| Google Ads | Ad conversion tracking | 90 days |
LinkedIn set | LinkedIn Ads | Ad attribution, retargeting | Up to 2 years |
5. How to control cookies
You can control cookies through:
our Cookie Settings on the Website;
your browser settings (most browsers let you block or delete cookies);
browser add-ons such as the Google Analytics Opt-out Browser Add-on;
industry opt-out tools at youronlinechoices.eu or optout.aboutads.info.
Blocking all cookies may affect the functionality of the Website.
6. Do Not Track and Global Privacy Control
Our Website does not currently respond to Do Not Track (DNT) browser signals. We are evaluating support for the Global Privacy Control (GPC) signal.
7. International transfers
Some of our cookie providers are based outside the UK/EEA. Where this results in an international transfer of personal data, we apply the safeguards described in Section 7 of our Privacy Policy.
8. Changes to this Policy
We may update this Policy from time to time to reflect changes in the cookies we use or in applicable law. The current version is always available at the Cookie Policy page on our website.
9. Contact
For questions about this Policy, contact hello@techmagic.co.